Sports Tech Innovation

  • DAZN launches live chat feature with top footballers

  • FA Cup delivered over IP for first time

  • Big 12 debuts LED video sports floor for basketball tournaments

  • AI and cloud reshape Olympic broadcasting at Milano Cortina 2026

  • Int: beIN picks up MENA Olympics rights; NBC expands Sportradar deal; Super League secures French broadcaster

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Rupert

Social media moderator Rupert targets sports sector

2026-02-10T12:12:00+00:00By

The 12-month-old firm monitors for and quarantines negatives comments left on social channels

NEP's ND2 mobile unit, the main game production facility for Super Bowl LX.

NEP provides large-scale OB for SuperBowl LX

2026-02-09T17:23:00+00:00By

NEP had 15 mobile units onsite, totaling 29 individual broadcast trailers, and its Specialty Capture division supplied 60+ specialty camera systems

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ITV reveals first picture-in-picture ads for Six Nations rugby

2026-02-05T15:42:00+00:00By

The broadcaster will show specially created ads twice per game during scrums, with timing overseen by ITV Sport’s production team

Milano Cortina

NBC Sports enlists Canon, Comcast, Grass Valley and Audio-Technica for Milano Cortina 2026

2026-02-05T12:41:00+00:00By

The US broadcaster has partnered with a range of tech companies to enable its coverage of the Winter Olympics

Simon - Appear

Appear appoints Simon Frost as its first chief marketing officer

2026-02-05T10:40:00+00:00By

Frost brings more than 20 years of media technology experience from senior roles at AWS, Ericsson and Tandberg Television

Screenshot 2026-01-29 at 16.06.41

WSC Sports acquires digital sponsorship platform Partnerbrite

2026-01-29T16:07:00+00:00By

The acquisition adds a campaign execution layer to the WSC Sports platform, enabling sponsors to directly engage fan audiences through self-serve tools

Rich Lancaster Whisper

Whisper’s tech chief on production’s future with AI, remote and more

2026-01-29T15:52:00+00:00

Whisper chief technology officer Richard Lancaster analyses what could be next in production

NEP truck

NEP Australia unveils hybrid software-driven OB vehicle HG 31

2026-01-29T11:50:00+00:00

The broadcast services provider has deployed a compact OB unit that uses just three racks of IT equipment for all processing, routing and monitoring

Screenshot 2026-01-27 at 15.07.04

Vislink extends MotoGP RF camera partnership until 2027

2026-01-27T15:08:00+00:00By

Dorna Sports has agreed an extension to its partnership with Vislink to provide RF on-board and RF wireless camera solutions to all 22 MotoGP races

Screenshot 2026-01-26 at 11.22.21

Formula E partners with Google Cloud to enhance the fan experience

2026-01-26T11:34:00+00:00By

The deal will see Formula E integrate Gemini AI models, including a new Strategy Agent that delivers real-time insights during live broadcasts

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Dubai Racing Club adopts RaceiQ analytics to enhance coverage

2026-01-23T15:03:00+00:00By

The suite of metrics combines AI and machine learning with detailed horse tracking data

Apple Vision Pro - horse racing

Ascot Racecourse demos world's first live immersive horse racing broadcast

2026-01-22T10:14:00+00:00By

The racecourse partnered with Racetech, Ateme, Focal Point VR and Bluebell Opticom to deliver the real-time broadcast

2. FIBA U19 Women's Basketball World Cup. Credit - FIBA Media

ASB GlassFloor partners with Disguise on interactive arena floors

2026-01-20T12:10:00+00:00By

Disguise’s servers feed content directly to customisable digital playing surfaces

Screenshot 2026-01-19 at 10.24.19

Teamworks acquires AI sports analytics platform Sportlogiq

2026-01-19T10:45:00+00:00By

The acquisition adds computer vision technology and automated player tracking capabilities used by 97% of NHL teams and more than 220 clients globally

DP World Tour golf European tour Trackman

Int: SailGP & DP World Tour sell US rights; Sky Sport Deutschland expands WSC Sports deal

2026-01-16T14:38:00+00:00By

A pair of US rights deals and Sky Sport Deutschland adds Austria to its agreement with WSC Sports