Sport broadcasting

  • Masters Sunday becomes most watched day in Sky Sports history

  • WBD secures live rights to premier equestrian events

  • How Sky Sports will bring the 2025 Masters to UK fans

  • ​The rise of the micro-audience: The power of niche sports

  • BBC Sport dives into Aquatics GB Swimming Championships

More

Sport Climbing Secures New Broadcast Deal with WBD (Getty Images) (1)

International Federation of Sport Climbing events to air on WBD

2025-04-03T09:44:00+01:00By

Warner Bros Discovery Sports Europe has agreed a four-year deal to continue as the home of sports climbing in Europe

Premier Sports rugby journal lawrence dallaglio(1)

Premier Sports partners with Rugby Journal

2025-04-03T09:31:00+01:00By

Premier Sports subscribers will gain access to digital editions of magazine

Horse racing HBA RMG

RMG & HBA on creating a one-stop horse racing shop

2025-04-03T08:56:00+01:00By

Pair have created Crown Jewels Racing rights package in an effort to end “ad hoc” nature of horse racing rights

horse racing

​Grand National and Dubai World Cup races to air in 170 countries

2025-04-02T13:55:00+01:00By

Both events are happening this Saturday (5 April). with Racecourse Media Group offering a range of broadcast packages for the races

Sky Attention Index

Almost 1bn hours of sport watched on Sky in six months

2025-04-01T14:26:00+01:00By

Second half of 2024 saw two thirds of those hours watched live

Intel Extreme Masters Cologne 2024 v2 esl sports

The Esports Olympics are coming – are broadcasters ready?

2025-04-01T10:35:00+01:00

Ulrich Schulze, SVP of game ecosystems at ESL FACEIT Group, looks at how broadcasters will have to adapt their sport coverage for esports

Premier Sports

Premier Sports adds Japan & US rugby for 24/7 channel launch

2025-04-01T10:10:00+01:00By

Channel launches on Virgin Media first, with Prime Video and Sky Glass/Stream expected later this year

Adam Knappy DAZN

DAZN appoints Knappy as chief marketing & customer officer

2025-04-01T10:00:00+01:00By

Exec comes from a background in e-commerce

66b604178b19d7efdc584b92_tennis-channel

Tennis Channel to migrate from satellite to IP distribution

2025-03-31T11:07:00+01:00By

It’s partnered with LTN to make the move, reducing costs and gaining flexibility and reliability benefits

Premiership Rugby

Comment: What brands and influencers can learn from rugby’s viewership strategy

2025-03-31T08:43:00+01:00

Matt Millin-Brawn, director of strategy at Coolr, looks at how rugby has prioritised digital content

TOP BARCA

Barcelona launches English and Spanish versions of TOP BARÇA

2025-03-28T12:26:00+00:00By

FC Barcelona has launched Spanish and English versions of its TOP BARÇA channel.

W7F_DAZN_Partnership

DAZN on the pitch for World Sevens Football

2025-03-25T16:47:00+00:00By

Women’s football competition will debut 21-23 May

Virgin-Media

Virgin Media TV launches 24/7 rugby channel, Premier Sports Rugby

2025-03-25T16:28:00+00:00By

The broadcaster says it offers the most comprehensive club rugby coverage available across the UK

Stats Perform x CONCACAF

Stats Perform and Concacaf partner on betting data and streaming

2025-03-25T16:07:00+00:00By

The partnership includes a range of Opta- and AI-powered services to help Concacaf grow audiences and revenues