It has signed a deal for the 2023 and 2024 tournaments
Whisper has been appointed as the production partner for the 2023 and 2024 editions of Wimbledon.
It will produce the world feed, international highlights, a creative preview film and an official film of The Championships, as well as generate a pool of content for use across all platforms. The pair are already working together on this summer’s tournament, with Wimbledon having taken its host broadcasting in-house with Wimbledon Broadcast Services in 2017 - previously it had been the BBC.
This comes after Whisper worked with the LTA, delivering digital content to broaden the appeal of the sport, including a series with double-amputee racer Billy Monger promoting wheelchair tennis and high-profile content with Andy Murray. In addition, in 2021 the production company made former Wimbledon broadcast manager Bethan Evans its head of broadcast operations (she has since moved to director of production) - after she had left Whisper in 2016 to join the All England Lawn Tennis Club.
Paul Davies, head of broadcast, production & media rights at the AELTC, added: “We are absolutely delighted to be partnering with Whisper; their production flair and storytelling skills will deliver fresh, creative content to our growing global audience. Working alongside some of the most successful sports properties, Whisper have changed the landscape in sports production, and we look forward to showcasing their output to our broadcasters, commercial partners, and across our owned platforms.”
Whisper managing director, Mark Cole commented: “This is a fantastic opportunity to work with one of the biggest brands in world sport and we couldn’t be happier to be partnering with the AELTC to deliver high-quality broadcast and digital content across the next two years.
“We are confident our creative films, engaging storytelling and innovative approach will create a buzz around The Championships and enhance the fan experience. With a focus on entertainment, our content will aim to stand out and bring in new, younger audiences to this world-class sporting event.”
Whisper is also UEFA’s broadcast and digital content production partner, and in 2022 produced the BBC’s Women’s Euro coverage as well as being host broadcaster for the Rugby League World Cup 2021.
Wimbledon works with NEP for its technical broadcastin delivery, and IMG handles its media rights and commercial deals - both of whom extended their agreements last year.
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