OneFootball partners with PSG

OneFootball has partnered with Paris Saint-Germain to share original content from the Ligue 1 club’s website on its platform.

Paris Saint-Germain content will be published to OneFootball’s 100 million monthly users and its video distribution network of over 110 premium publishers. The content will appear in users’ news stream as official club content, identified by the Paris Saint-Germain logo. 

This includes news, statistics, match results and original club videos, and it will be available in French, Spanish, Portuguese and English. It has launched the partnership with a short video telling the story of young PSG fan Saïd, who was given VIP access to Parc Des Princes to watch the team in action. 

PSG has been a shareholder in OneFootball since December 2020, and now joins a host of federations and clubs, such as the Argentine and Brazilian FAs on the platform.

 Tom Mueller, VP of partnerships at OneFootball, said: “Having firmly established itself as one of the biggest clubs in world football, we can’t wait to bring more content from PSG’s star-studded squad to the platform as we welcome the club to OneFootball’s network. Our ambition at OneFootball is to help the new generation of young, highly-engaged football fans get closer to the clubs they love. We’re delighted that the Ligue 1 champions are joining the OneFootball family and look forward to bringing more football news from France to our community.”

Marc Armstrong, chief partnership officer at Paris Saint-Germain, added: “One of the youngest clubs of elite world football, Paris Saint-Germain is the club of the new generation, always innovating and exploring new territories. As such, we are especially strong on all digital platforms with the aim to offer young fans exciting original content. We are delighted to work alongside OneFootball to speak to an ever growing audience, and together provide the opportunity for millions of fans worldwide to live their Red & Blue passion to the fullest.”