It has created a direct-to-consumer service delivering live and on-demand FIS World Cup ski content from Austria
Endeavor Streaming has confirmed Österreichischer Skiverband Ski Austria as its latest video streaming delivery sports partner.
The company has created SkiWorldCup.Live for the Ski Austria, which will be the new digital home for its live and on-demand content. This includes a wide variety of FIS World Cup ski and snow sports content across Alpine, Freestyle, Snowboard, Nordic Combined and Ski Jumping disciplines taking place in Austria.
Live (for non-live TV markets) and VOD content is available on web, iOS and Android devices.
Fred Santarpia, president at Endeavor Streaming, said: “This relationship has gone from the seed of an idea to a fully-deployed, in-market solution in a matter of weeks. It provides yet another strong example of the capability and agility of our platform, team and partnership onboarding process. Ski Austria represents our first direct partner in winter sports and we are excited to partner with them across the seasons to come.”
Christian Scherer, general secretary at Austrian Ski Federation, added: “The Austrian Ski Federation is extremely excited to be able to launch this promising project with such an experienced partner and to become a frontrunner for snow sports in this space.
“In the future, our European broadcast partner, the European Broadcast Union (EBU) as well as our domestic TV partner ORF could be integrated into this unique platform too.”
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