Create titles that give the feeling of anticipation, ready for the live announcement of the winner.

Creative Light Creative

Client Whizz Kid Entertainment for Channel 4

Brief Create titles that give the feeling of anticipation, ready for the live announcement of the winner.

How it was done Based on gallery signage, the titles burst into life to mirror the energy of the prize, with the type revealed through the movement of the camera. Creative director Ant James led the process, with titles built in Cinema 4D.

Watch it Monday 5 December, 8pm, C4

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