Fifty Fifty takes on JP Dash as commercial director

JP Dash, the former managing director of now defunct post-production facilities provider TC Soho, has joined post house Fifty Fifty as commercial director.

Following the closure of TC Soho last year, Dash spent ”a few months freelancing” prior to landing his new role at Fifty Fifty.

He said: ”[Fifty Fifty’s] technical, production and creative teams are passionate about delivering the best in long-form and short-form. It’s a real pleasure to have the opportunity to contribute to the operation. I look forward to working closely Cara and the management team to drive the business forward as we explore new opportunities in the broadcast sector and beyond.”

Fifty Fifty managing director Cara Kotschy added: ”I’m delighted JP has joined our team. We’re making big strides into UHD and 4K programming and exceeding growth targets year on year. JP will play an integral role in helping the business [deliver on our growth strategy].”