ITV is back in talks about taking space at Salford MediaCity - which could see Coronation Street move to a new home.

Negotiations between the broadcaster and developer Peel Media broke down last year over the commercial terms, but are now back on the agenda. The talks are a boon to the BBC, which is lined up as the anchor tenant of the £600m development and is trying to attract other TV companies to join it.

MediaCity UK’s developers, Peel Media, told The Guardian that the Coronation Street move was a prerequisite of a larger-scale relocation of ITV and that it has “pre-allocated” the show a space next to the Imperial War Museum North.

Peel chairman Bryan Gray said: “We’ve offered space to ITV. ITV have a particular requirement – ie, Coronation Street. We’ve offered them a package.

“We had some quite detailed discussions but they came to a halt with the management of ITV changing. Since the appointment of Archie Norman as chairman and John Cresswell as acting chief executive we’ve started discussions with ITV again.”

ITV said: “Peel Media has been in contact with ITV and discussions are taking place regarding MediaCity.”

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