San Francisco Giants sign Veritone to open up archive

Baseball team the San Francisco Giants has selected Veritone’s AI solution, Aiware, to open up its 60-year media archive for fans.

Veritone Aiware allows rapid content search and asset sharing. As soon as content from live games, archives, interviews and press conferences has been ingested, Aiware’s AI engines automatically transcribe the audio and recognise faces to create metadata.

With more metadata, large volumes of content can be searched by keywords, describing specific athletes, locations, logos and play-by-play commentary.

Veritone says it lets the SFG Productions team uncover relevant clips from decades of content within minutes.

Veritone Digital Media Hub then makes these clips available securely in the cloud.

“Next season will be a milestone for the Giants, as we will celebrate our 20th year in Oracle Park. We want to commemorate this special anniversary by highlighting and connecting memorable moments from the past with the present,” said Paul Hodges, vice president of San Francisco Giants (SFG) Productions. “To make this happen, we had to find new ways to access our massive archives, turn thousands of hours of footage into searchable content, and accelerate our delivery workflows.”