Richard McKerrow: give ideas a chance

Bake Off

Love Productions co-founder Richard McKerrow believes the industry must give good ideas more time to grow after the slowburn success of The Great British Bake Off culminated in 13 million viewers for last week’s final.

Love boss on the slowburn success of GBBO

if you have an account

full-subs-package-LR-resize

Do you want to keep reading?

Register to read four free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now