Pinewood Studios Group has opened an office in Beijing to provide studio design and build and production services to the Chinese film industry.
The Beijing office will be led by Amanda Halliday (pictured), who joined Pinewood as international project executive in 2014.
She has now taken on the role of senior vice president of Pinewood China.
The production services Pinewood will offer include post-production, content development, marine services, education and training.
Pinewood China president Andrew M. Smith said: “Pinewood has been working in China for a number of years and we have forged some strong relationships with film companies, content producers and games developers.
“A permanent presence in China is a key strategic element of Pinewood’s overall international strategy.”
Pinewood already provides consultancy services to Chinese film companies and is advising the Wanda Group on the design and construction of the Qingdao Oriental Movie Metropolis, a film facility and studio complex comprising 45 stages which is scheduled to open next year.
Pinewood’s post production sound team has also provided post services to Chinese clients including Tencent Games and Disneynature/Shanghai Media Group.
Culture secretary Karen Bradley added: “Pinewood is one of our most iconic brands and, building on the recent state visit to the UK by Chinese president, Xi Jinping, I’m delighted to see Pinewood further expanding its presence in the international market as part of its strategic global growth plan.”
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