The new Margaret Street office provides picture treatment services for projects shot on digital cameras such as the Red One, Phantom HD, SI-2K, Canon D5 and Arri D-21.
It features two suites and a production area, is based around Iridas SpeedGrade and MetaRender and Apple Color and becomes the company's HQ. A third suite is planned for September.
Owner and colourist Dado Valentic said: “Clients now feel more confident shooting data. But it was hard to get DoPs and producers to come to West London. Being here in the West End will really help with getting commercials work but, increasingly, also jobs from independent producers who cut on FCP and want a Color grade.”
The company's original Shepherd's Bush facility remains but will be used mainly for D-Cinema mastering. “The reaction to the move so far has been good and depending on how things go we might move the whole company to the West End,” said Valentic.
The four-person Mytherapy D-Cinelab team specializes in raw camera post-production and 2K and 4K digital intermediate processes for producers and post-producers.
It works with both post-production facilities and production companies providing processing services from simple conversion all the way up to grain and film stock match and colour artifact removal.
Credits include Keo Films' Fish: A Japanese Obsession (pictured) for BBC4 and idents for Red Bee Media's re-brand and re-launch of the UKTV Documentary channel as Eden.
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