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Create titles and bumpers for the Channel 4 series
Titles Trainor Davies Design
Client Fresh One
Brief Create titles and bumpers for the Channel 4 series, in which Jimmy Doherty attempts to create budget versions of Tesco products.
How it was done The environment of an oversized stack of supermarket cans was built by Michael Davies using Cinema 4D with Photoshop label designs texture-matted onto the surfaces.
The final sequence was composited in After Effects.
Watch it Tuesdays, 9pm, C4
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Execs from the BBC, ITN and C4 discuss moving from proofs of concept to integrating the technology into their working practices
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