Provide all the on-air design, graphics and titles for Euro 2016, keeping to the central marketing theme of ‘Celebrating the Art of Football’.

Creative-review---Euros-5

Design Liquid TV

Client Uefa

Brief Provide all the on-air design, graphics and titles for Euro 2016, keeping to the central marketing theme of ‘Celebrating the Art of Football’.

How it was done The main title sequence references the rich heritage of the competition by featuring a ‘Gallery of Dreams’ where players and memorable moments appear as paintings around a football stadium and then spring to life via textured brush effects and historical video footage. To create a believable-looking stadium, Liquid used crowd-manipulation software Massive in combination with specially developed tools and live-action footage of 50 people in four camera positions. Stadium modelling was done with Modo and Maya, with animation completed in Cinema 4D and Maya. Compositing was done in Nuke and After Effects.

Watch it From Friday 10 June

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