All Digital Focus articles – Page 37
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FeaturesReap rewards from re-runs
Acquired programmes play a significant role for digital channels. They are able to buy programming in at a relatively cheap rate compared with terrestrial networks and can play the stuff many times in a week to squeeze out value.
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FeaturesDigital repeat contenders
When Galileo first gazed at the stars through his telescope 400 years ago, he probably said: “Crikey, there’s a lot.” He might have said the same about digital channels; frighteningly, there are well over 300 channels measured by Barb.
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FeaturesTalent attracts older viewers
The Hoff factor was in full force for ITV2 at the weekend, with the finale of America’s Got Talent drawing 911,000 viewers in a tough Friday 9pm slot.
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FeaturesBBC3 hits its youth target
Harry Lansdown, BBC3’s factual commissioner, may think there is more to BBC3 than just being a “youth channel” (see page 12), but those viewers are its core audience.
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RatingsE4 wins battle for key 16-34s
E4 has consolidated its position with 16- to 34-year-olds, overtaking both Five and BBC2 in targeting this commercially important group.
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RatingsShare up for new Virgin 1
The rebranding of general entertainment channel Virgin 1 has helped grow its audience share by 39% year on year.
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FeaturesLaughter is Paramount
Viewers have seen the funny side of Comedy Central since it changed its name from Paramount Comedy earlier this year with its audience jumping by 50% year-on-year.
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RatingsBBC3 exceeds weekly share
A programming diet that included live football and coverage of Glastonbury helped BBC3 to its highest ever weekly share - 3.3%.
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RatingsDining show hits the spot
More 4 had its highest-rating Sunday of the year so far thanks to Come Dine with Me, which helped the digital channel to an all-hours share of 2.6%.
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RatingsD-Day landing BBC4 viewers
BBC4’s D-Day themed programming to celebrate the 65th anniversary of the Normandy landings brought the channel its best-ever Saturday performance.
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RatingsFinal ratings hit for ER
The last-ever episode of ER ended on a high for More 4 as the medical drama equalled the channel’s highest audience of the year so far.
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RatingsFilm 4 pulls in more viewers
Film 4 had its best week among its target audience of viewers aged between 16 and 34 since 2007 as the channel expanded its hours.
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Ratings
TV lovers' ups and downs
There were mixed fortunes ratings-wise for some of TV’s star-crossed lovers this week.
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Ratings
BBC4's better sort of viewer
Critically acclaimed US drama Mad Men has hardly been a ratings goldmine for BBC4 but it has delivered in other ways.