All Comment articles – Page 49
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CommentTV ad model is being disrupted
Brands are blurring content and advertising lines to reach their audience, says Kate Bulkley
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CommentTime to shine the spotlight on teens
Our new British Academy Children’s Awards category recognises investment in teen programming, writes Helen Blakeman
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CommentYACF is an opportunity to secure the future of kids’ TV
Everyone in TV can play a role in making this pilot scheme a success, says Jackie Edwards
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CommentA celebration of exceptional content and broadcasters
‘We wanted to place greater emphasis on amazing programming and outstanding channels beyond those linked to the PSBs’
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CommentBBC grapples with digital future
BBC3 and iPlayer need more cash to help hang on to young viewers
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CommentSuccess of Sounds depends on IP
The BBC’s new audio service must set standard terms or risk missing out, says Steve Ackerman
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CommentSome of the best stories are local
Global co-pros can be brilliant but there’s much to explore at home too, says George Ormond
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CommentDo your bit to change the industry
Small actions can add up to something genuinely transformative
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CommentC4 youth strategy is working
Focus on online and on-demand will help keep the broadcaster relevant, says Kate Bulkley
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CommentBranding needs to be more flexible as viewing changes
New platforms like Instagram and Snapchat require a different approach, says Rob Coke
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CommentJapanese broadcasters are open for British business
Opportunities abound for those who are prepared to adapt, says Katherine Parsons
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CommentMake duty of care a common goal
Sharing best practices can diffuse pressure and repair reputations
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CommentInvestment is the way to grow
An injection of cash can help you take your business to the next level, says Arrow’s Tom Brisley
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CommentTV is going out with a whimper
Even the SVoD services’ output has begun to feel tired and repetitive, says Steven D Wright
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CommentBBC burned by over-75s debacle
Corporation must stand its ground and fight back in PR battle
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CommentA healthier way to tackle illness
Broadcasters are seeing the benefits of taking a more creative approach, says Jenni Regan
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CommentEndeavor takes on the SVoDs
Talent agency-turned-content company makes a compelling business case, says Kate Bulkley
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CommentCritical acclaim only half the battle
Do Sky’s quality, esoteric titles have more mainstream potential?
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CommentRadio is full of rising stars
Our new generation of young broadcasters show the future of radio is rosy, says Siobhan Kenny
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CommentAuthentic young women’s voices need to be heard
BBC3’s Galdem Sugar explores youth culture through a female lens, says Ayesha Carrick