BT has standardised on Elemental software as part of the unification of its traditional and multiscreen headend that serves its BT TV Everywhere, BT Sport App and BT Ultra HD services.

In the BT TV Everywhere video infrastructure Elemental’s kit powers a unified headend for subscription linear channels delivered to IPTV set-top boxes as well as multiscreen devices. Elemental Conductor software manages Elemental Live encoder clusters.

The encoded streams pass to Elemental Delta for just-in-time packaging to enable live-to-VOD delivery to connected devices.

Elemental said that this infrastructure enables BT to scale from 90 to 250 channels and to provide subscribers live, on-demand and time-shift services. 

For the BT Sport App, Elemental Delta enables viewers to return to match high points, such as goals and penalties through its live-to-VOD output filter.

BT managing director of TV technology and content Greg McCall said: “Through our partnership with Elemental, we are increasing operational efficiency, assuring the highest quality 4K services for our viewers, and providing customers a unified experience across multiple delivery platforms.”

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