Broadcast Sport – Page 43
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News
West Ham kicks off podcast
Iron Cast will be hosted by podcaster Chris Scull and club legend James Collins
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Behind the scenes of The Greatest Show on Earth
Broadcast Sport goes behind the scenes of the major creative campaign
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Under Armour creates The Ultimate Team Talk
Little Thief produced short that sees AI try to inspire
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Why Sky & Ad Hoc took a Mission To Burnley
Docuseries is available on Now and Sky Documentaries from 10 August
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TNT Sports reveals Premier League opening weekend plans
Jules Breach and Lynsey Hipgrave will lead the broadcaster’s presentation
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England Rugby turns to Monterosa
Company will add gamified fan engagement to organisation’s digital platforms
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Stats Perform extends Premier League, EFL, and SPFL stats deal
Partnership will continue until at least end of 2024/25 season
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DAZN ties up Saudi Pro League
League has hit headlines with Cristiano Ronaldo and host of Premier League stars joining
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FIBA World Cup to be available on NBA App
NBA App and NBA.com will carry content from FIBA’s Courtside 1891 platform
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Comment
How sports streaming can keep up with growing audiences
Shira Kadmon, program manager at Qwilt, looks at how live streaming can improve reliability
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8.3m tune into BBC’s Ashes highlights
Peak of two million for the final day of the men’s series
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Raheem Sterling launches creative production company
Footballer has partnered with director Carly Cussen to create Playmaker Films
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LaLiga encourages clubs to give broadcasts more access
League will offer sides with higher audience ratings more of its revenues
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NHL turns to Brightcove for streaming
Company will help deliver content for league and 32 clubs
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COMMENT: Do we really need AI commentary?
Paul Reynolds, MD EMEA at MassiveMusic argues that AI commentary is a step too far
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Mission To Burnley to kick off on Sky 10 August
It will be available as a boxset on Now and Sky Documentaries
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BBC reveals World Athletics Championships plans
Gabby Logan and Jeanette Kwakye will lead the broadcaster’s presentation
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Sir Lewis Hamilton’s Extreme E team commissions sustainability films
Six films produced by Aurora and Earthrise Studio will promote sustainable motor transport