Create a promo for British Eurosport’s coverage of the London 2012 Olympic Games

Creative Earth

Client British Eurosport

Brief Create a promo for British Eurosport’s coverage of the London 2012 Olympic Games.

How it was done The sequences show Olympians performing against iconic London views using a fracturing effect to mimic the Olympic logo.

Shot on Alexa, Tracked with Syntheyes was used for tracking, with effects completed in Cinema 4D.

Composited using After Effects and graded on Baselight.

Matt Gee and Matt Izzard did 3D animation.

Commissioned by British Eurosport Senior Promo Producer Taro Russell

Watch it Now on British Eurosport

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