20 July '10

“It confirmed what we always suspected but never knew for certain, which is that Brucie’s whole charm is a product of his being incredibly surprised at everything put before him. That quality is particularly amenable to this format.”
Amol Rajan, The Independent

“As the tale of his great-grand-father’s ignomy unfurled, so too did the real Brucie. He spoke honestly and frankly about his feelings of sympathy to Joseph, displaying some of the steely ruthlessness that has, presumably, kept him at the top of his game all these years.”
Sarah Vine, The Times

“The basic device seemed slightly bizarre…put up three Australians on their bikes each appearing a cross between Steve and Mark Waugh, and dressed in a different pastel colour T shirt to aid identification. And yet it worked.”
Amol Rajan, The Independent

“Many programmes feel like a poor excuse for some celebrities to go on holiday. This one is like that too, but without the celebrities.”
Matt Baylis, Daily Express

“This show is like Charlie and the Chocolate Factory, without the Charlie Bucket character. I’d love to know how they get people to take part. Possibly they are so blissfully unselfaware that they can’t see their own ridiculousness.”
Sam Wollaston, The Guardian